
Are You a Website Beginner?
I’ve been creating websites for around 5 years now. I’m no “website designer expert” by a long shot… but I do know how to create a website that sells stuff. And I’m becoming a pretty fast learner of the latest Web 2.0 strategies and techniques.
Fact is… there is no school that teaches you how to do this stuff, at least not one that will keep you up to date with the latest technologies out there.
But before I give you an idea how to fast track your own “expertise” in this area, let me tell you a little of my story.
I spent 15 years working with Telstra (the big telecommunications company here in Australia) and then went into my own small business. It’s there that I was introduced to the power of websites and the internet to sell my business services. Over the 8 years in that business, I had 4 websites built. I’d hate to add up how much that cost me, but in the end I had a website that generated around 25% of my total sales… and that was a pretty significant amount.
Was it a high tech website… NO! Was it full of fancy graphics… NO! Was it simple and easy to navigate… YES! Did it sell my services… YES!
One point to make though… I didn’t create any of it myself… Fact is, I struggled to make changes to it… I was at the mercy of an expensive website designer… and any changes to it took a fair amount of time.
Anyway… after that business I went and worked with my good friend Mal Emery. I went to an Internet Marketing seminar (actually I went to many) and it was there I was introduced to the many different opportunities that cane with creating websites yourself.
I started with Frontpage… that drove me nuts… then advanced to Dreamweaver. That was a lot better to use. Then through trial and error I became pretty proficient in creating websites for myself and my clients.
About 6 months ago I came to realize that a better solution for my clients was to create a website that gave the client the ability to alter the content themselves… a content management system (CMS). The problem I had though was where to find one. I knew some clients had them, but it seemed to be controlled by their website design company.
Then one day I received an email from a marketer that I follow and he spoke about Wordpress. He was telling me that he now created 99% of his websites using Wordpress and that it was an easy way to create a website with the content management system built into it.
Best of all… the Wordpress system was FREE! Simply install it on your server, log in and start creating the pages. There was no need to use Dreamweaver or any type of website html software. It was all there in the Wordpress software
Now I had heard of Wordpress… but I thought it was used for blogging. I had no idea you could create a website with it.
That started me on the Wordpress journey… Now I LOVE it! And I use it for all my client projects. In fact, this website has been created using Wordpress.
The “look and feel” of the website is a “wordpress theme”. Actually it’s the Revolution News Theme.
And when you start to look around at the different themes available, it’s quite simple to create your own website without knowing much about website design.
I’ll tell you a little more next time.
Please leave your comments below and tell me what you think.
About The Author
David Glendinning is a business coach and specializes in website design for direct response marketers. Visit his blog and signup free to get response- boosting online web strategies that pull in the orders and pays $$$ into your cash register. To get blog updates, news and more go to Direct Response Website Marketing Tips
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Well,the story is very interesting!!! The website design should give a good impression to the clients.. To attract clients you should take care with website design.